If there’s one key word coming out of fashion in 2024, it’s “sustainable.” And while there are many conflicting ideas on what the word means and ways to achieve sustainability, there’s one area viewed as not just eco-conscious but also […]
Digital Fashion Design and Sustainability Read More »
Unlike synthetic, petroleum-based textiles like polyester, nylon and acrylic, which produce microplastic pollution and can take hundreds of years to decompose, cotton biodegrades quickly, something the International Cotton Advisory Committee (ICAC) points out. It calls cotton “a natural fiber like
How Cotton Can Help Protect the Planet Read More »
Inflation is at its lowest point in more than a year – three percent in June, down from 9.1 percent in June 2022. Yet, the continuation of increased prices, albeit slight compared to a year ago, has consumers entering the
Cautious Consumers Driving Back-to-School Read More »
So much about American life has changed since the 1870s. For starters, 12 U.S. states had yet to be admitted to the Union back then. Horses provided the main mode of transportation. And forget about TV or the internet —
Denim, a New Eco-Pioneer Read More »
It’s been 50 years since the Seal of Cotton trademark was introduced. That’s a lot of time filled with a lot of memories, many of them made while wearing cotton apparel. And that’s something Cotton Incorporated wants to celebrate while
Why the Seal of Cotton Can Benefit Fashion Brands Read More »
Amid ever more extreme weather events due to climate change, consumers are faced with how they can make a difference, especially when it comes to what they purchase — and that includes apparel. The effort, though, varies among generations, with
Young Shoppers Say Brands Really Need to Step Up Read More »
The Council of Fashion Designers of America (CFDA) recently announced it will be celebrating its upcoming 60th anniversary by “looking to the future” with a metaverse, Web3, and NFT exhibition in December. While the subjects of the event may be
How Web3, NFTs & the Metaverse Fit in With Fashion Read More »
Activewear isn’t going anywhere, in fact it’s here to stay. The already healthy global activewear market is only expected to increase its muscle in the coming years, thanks to a greater interest in health and wellness, as well as a
Activewear Keeps Getting Hotter Read More »
As consumers become more aware of sustainability, some fashion brands are making concerted efforts to not just be seen as an eco-conscious brand, but to change their practices and supply chains to reach legitimate sustainability goals. Mavi’s Multi-Faceted Sustainability Approach
Innovative Brands Are Stepping Up Their Sustainability Game Read More »
In general, consumers have a high opinion of all-cotton and cotton-rich apparel. Conventional cotton represents 99 percent of the cotton apparel available at retail, while organic cotton constitutes less than one percent. Therefore, because of the scarcity of organic cotton,
How Conventional Cotton Can Meet Consumers’ Organic Desires Read More »
